We hope you are enjoying our monthly Affiliate Newsletters. We want to ensure we provide you with the most up–to–date and relevant information on how you can generate more revenue.

Although February is traditionally a slow sports month, we’ve been busy getting ready for March Madness and working on great promotions across all channels that will drive the maximum of profit for you.

Current Promotions

Sportsbook:	March Madness is coming! This NCAA basketball tournament is one of the biggest wagering times of the year, with the tournament bracket being announced on Selection Sunday (March 15th). Bracket Buster Contest: The Bodog Bracket Buster contest is free for all players and we will be giving away $10,000 in prizes! This contest also allows affiliates to create private leagues. Contact us to set one up! Bet $50, Get $50 bonus: Players who bet $50 or more per day during the tournament (9 days) will receive a $50 bonus after the Championship game. More details. Sportsbook Promotions: The Sportsbook promotions page is now live and can be found at http://sports.bodoglife.com/promotions/.
Casino:	Baccarat Contest: Our popular Baccarat Contest ends March 12th. It’s not too late to get your readers playing! More details. March Madness Blackjack: In keeping with the NCAA Basketball tournament, we will have a March Madness Blackjack table theme in the Casino. This is a great way to get your sportsbook readers to play some Blackjack between or even during the basketball games. Keep an eye out for it! More details.
Poker:	Flight Club: The next exotic destination in our very popular Flight Club promotion is San Remo, Italy, from April 18th–23rd. Your players have a chance to qualify for as little as $1 which is a great value! This will get your players geared up for the WSOP* qualifiers which are right around the corner. More details Instant Play: Bodog is proud to announce the launch of our all new Mac compatible, web–based, Instant Play Poker Room. More details

Affiliate Corner

Last month we introduced the new affiliate corner where we answer questions from you, the affiliate. If you have any questions, please let us know.

Q: Conversions are an important part of my business as an affiliate, what is Bodog doing to increase conversion rates?

A: Bodog knows that it’s the affiliate’s job to generate leads to our site, and our job to convert those leads into real money players who continue to generate revenue. In an effort to keep increasing conversions, we are constantly focusing on this area and have several talented people dedicated to optimizing all of the steps in the conversion funnel (Visit to Join to Deposit to Play). We are currently running tests on a new join form, welcome email, join confirmation page, and a new deposit page. Along with the changes to our website, we are also growing our outbound sales force, and working on adding more payment processing options to help with increasing deposit conversions.

For affiliates on a revenue share program, we also have an experienced player marketing team that runs unique promotions to our different player groups (based on player activity and value) to ensure they remain active. Most of these promotions are highly targeted and exclusively offered through email to the targeted players.

Conversion and retention of players is the top priority for Bodog and we are seeing results from our hard work – the better we are able to convert, the more money we all make.

As always, don’t forget to visit our resource site as it is continuously updated with our latest promotions and news.

Bodog Affiliate Team
w: bodogaffiliatelife.com
e: affiliates@bodoglife.com